Jeffree Star Net Worth and Assets in 2025
Jeffree Star Net Worth stands as a true example of digital success turned business empire. From beauty tutorials to a global cosmetics company, Jeffree created a path many influencers now try to follow. With millions of followers, luxury assets, and business ventures, he keeps growing his wealth in 2025.
What started on MySpace later turned into YouTube fame and a high-earning makeup brand. Today, Jeffree controls a powerful position in the beauty, fashion, and lifestyle world. Let’s explore the key reasons behind his wealth.
Key Fact Table – Jeffree Star Net Worth
| Detail | Information |
|---|---|
| Full Name | Jeffrey Lynn Steininger Jr. |
| Known As | Jeffree Star |
| Date of Birth | November 15, 1985 |
| Place of Birth | Orange County, California, USA |
| Net Worth (2025) | Estimated $200 Million+ |
| Profession | YouTuber, Entrepreneur, Makeup Mogul |
| Major Brand | Jeffree Star Cosmetics |
| YouTube Channel | 15.9+ Million Subscribers (2025) |
| Main Income Sources | Cosmetics, YouTube, Real Estate, Ranching |
| Business Ventures | Cosmetics, Meat Line, Skincare, Merch |
| Residence | Casper, Wyoming |
| Known For | Luxury lifestyle, Makeup launches, Business moves |
YouTube Success Story
Jeffree Star started his YouTube channel in 2014. He posted makeup tutorials, reviews, and unboxing videos. His bold look and honest reviews helped his channel grow fast.
He used the platform to push his brand. Millions watched his product launches. His videos brought millions of views and became a major income source.
Launch of Jeffree Star Cosmetics
In 2014, Jeffree launched Jeffree Star Cosmetics using his savings. His first release, Velour Liquid Lipsticks, sold out within minutes. Fans loved the bold colors and cruelty-free formulas.
Over time, he added eyeshadow palettes, highlighters, lip liners, and mirrors. The company quickly became a global makeup giant. He kept most of the business in-house, which boosted his profit.
Building the Jeffree Star Brand
Jeffree used bold branding and controversy to stay in headlines. He wore loud makeup, luxury outfits, and never held back on opinions. That built a loyal fan base.
His brand image blended drama with glam. Each product reflected his personal style. Fans trusted his quality and followed every launch.
Music Career Beginnings
Before cosmetics, Jeffree tried music. In 2009, he released Beauty Killer, an album that made noise in the alternative pop scene. He worked with big names like Nicki Minaj.
He even signed with Akon’s label, though the second album never came out. Music gave him exposure and helped him build an early fan base.
From Makeup Artist to MySpace Star
Before YouTube, Jeffree gained fame on MySpace. He posted makeup looks, bold fashion shots, and music clips. MySpace helped him gather millions of fans.
He worked as a freelance makeup artist to earn money. At the same time, he built a strong online identity that later powered his business empire.
Product Lines and Expansions
Jeffree Star Cosmetics expanded fast. He introduced collections like Blood Sugar, Blue Blood, and Cremated. Each release caused buzz and high sales.
He later added skincare products, accessories, and makeup tools. Fans loved the packaging and formulas. Every new launch sold out quickly, keeping demand high.
Breaking Down the $200M Empire
Jeffree Star Net Worth in 2025 crosses $200 million. His cosmetics company brings the most revenue, but that’s not his only source.
He also earns through YouTube ads, brand partnerships, real estate, and a yak meat business. He owns over 100 yaks on his Wyoming ranch. Diversifying income streams helped him stay rich.
Cosmetics Company Revenue
Jeffree Star Cosmetics earns tens of millions each year. The company avoids traditional ads and uses YouTube for promotion. That cuts costs and increases profit.
Each launch generates massive sales. The company runs its own production and shipping, which gives Jeffree full control and bigger margins.
Smart Money Moves
Jeffree invests in different industries. He owns a shipping center, a warehouse, and a meat processing plant. These investments reduce costs and build long-term assets.
He also stays active in trending markets. Jeffree buys into cryptocurrency, stocks, and start-ups. His business brain keeps his wealth growing.
Real Estate Investments
Jeffree owns several properties in the U.S. He once had a $14 million mansion in California and now lives on a ranch in Wyoming.
His real estate portfolio includes homes, land, and commercial buildings. These assets give him stability and rental income. He plans to expand further in the property market.
Business Acquisitions
Jeffree doesn’t just build businesses—he buys them too. In 2023, he opened Star Yak Ranch, selling yak meat and related goods. This venture added a new income source.
He controls different companies tied to logistics and production. Buying key parts of the supply chain gave him control and higher profits.
Future Growth Potential
Jeffree still plans new launches in cosmetics, skincare, and food. He hinted at working on pet products and men’s grooming items.
With a huge online following and strong brand identity, his empire is far from done. Fans trust his products, which keeps demand steady and growing.
New Business Ventures
In 2025, Jeffree introduced limited-edition clothing and launched new skincare lines. He also teased tech-related projects and digital platforms.
His strong grip on branding makes each launch a success. He tests products himself and listens to his fans, which builds loyalty.
FAQs – Jeffree Star Net Worth
How much is Jeffree Star worth in 2025?
Jeffree Star Net Worth in 2025 is over $200 million, thanks to cosmetics, YouTube, real estate, and ranching.
What is Jeffree Star’s main source of income?
His main income comes from Jeffree Star Cosmetics, followed by YouTube ads, product sales, and real estate investments.
Does Jeffree Star still post on YouTube?
Yes, Jeffree posts makeup content, product launches, and lifestyle vlogs regularly to his large YouTube audience.
Summary – Jeffree Star Net Worth
Jeffree Star Net Worth proves how a strong personal brand can turn into a million-dollar empire. From MySpace to YouTube to a global cosmetics line, he built wealth using style and smart business.
With a $200 million fortune, Jeffree keeps expanding in beauty, food, real estate, and digital media. His journey teaches how focus, passion, and strategy can lead to lasting success.
